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What the WWDC iPhone announcements don’t mean for gamers

Yesterday at WWDC Apple talked about its new iPhone, the updated OS and showed off (or rehashed) some cool iPhone apps and hardware.  There was a lot of big news but very little surprises along the way. We’re getting a 32GB version, the camera has been improved, turn-based GPS from TomTom was announced and the new iPhone OS will let you interface with other accessories via the dock connecter or Bluetooth connections.

It sounds like some cool stuff, but as a gamer and an iPhone enthusiast addict one of the things they didn’t show was almost as interesting as what they did.  While over a billion apps have been installed onto iPhone and iPod Touches and the most significant portion of them being games, Apple still doesn’t seem to have fully embraced the gaming market as much as we had hoped.

Best Photoshop painting ever

Best Photoshop painting ever

If you’ve spent much time playing with iPhone games you know that it’s brilliant for some things, like racers and puzzle games, and very limiting for others.  Like the DS the iPhone has yet to impress me with a solid touch-screen mechanic for playing 3D adventure games or first person shooters.  In fact, the lack of even a primitive D-pad makes top down games like the Zelda games on the DS a chore to handle.

With the announcement of hardware accessories at the iPhone OS 3.0 event on March 17th a new hope was kindled that we might see a traditional game controller that you’d place your iPhone in.

While Apple spent little time talking about hardware add-ons today and only briefly reminded the audience of the blood glucose monitor, they missed a great opportunity to get less casual gamers interested in the iPhone and show everyone the versatility of these devices.  Maybe we’ll see gamer add-ons like this at or after the launch and I hope 3rd party developers may fill the gap, but clearly Apple still hasn’t fully embraced the gaming audience.

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10 Comments:

  1. Cliff_Forster
    Keepin it real

    The story in gaming growth over the past couple of years has been how casual games draw in a new audience. First the Wii successfully converted Moms with casual designs, as well as installing into nursing homes. Yes, nursing home patients love a good round of wii sports bowling just like everyone else.

    With Wii Mania starting to taper off a little bit, we are now seeing a strong emergence of casual games on the Iphone, and financial reports show that its the only segment that has seen significant growth in the past year. Thats not to say that the hard core gaming business is suffering, its doing very well when you consider the down economy, its just not growing any longer.

    I'm afraid its like this. There is more money in casual games right now, especially for a grab and go unit like the Iphone.

    Personally I don't see the Iphone making any great shakes for hardcore gamers. The money is in the casual content, its where the new audience is at, its the bulk of the gaming audience for that device.

    Perhaps the Zune HD will have the remedy for the hard core portable, because I don't see the PSP having a great resurgence.

  2. Thrax
    Cad

    You know that the Zune HD won't revive hardcore portables, Cliff.

  3. Snarkasm
    The Photographer.

    You know, I hadn't considered that, but a full-form gaming attachment working through the dock connector could be really fucking cool.

    Might be a little awkward if you receive a call in the middle, but it couldn't be worse than those 90s sat phones!

  4. Chris White
    Polygons

    I agree Cliff, the iPhone market isn't about the hard-core games right now. But I felt like it has a lot of potential because it has such a wide user base, has the power on board and now as the extensibility. From a developer's point of view it may actually be a better platform because they can bring out hardware components for specific uses.

    Some game studios, especially ngmoco, are already making fully fledged portable games to match those found on the DS and they're inching closer to matching some PSP games.

    Speaking of which, anyone else playing Star Defense yet? It's awesome!

  5. Cliff_Forster
    Keepin it real
    You know that the Zune HD won't revive hardcore portables, Cliff.

    You are probably right, but I suspect Microsoft has a better idea on how to draw in the hard core gamer crowd than Apple does.

  6. Chris White
    Polygons
    You are probably right, but I suspect Microsoft has a better idea on how to draw in the hard core gamer crowd than Apple does.

    Maybe, but do you think those people are on the Zune team?

    (Also my Zune)

  7. Snarkasm
    The Photographer.

    The Zune HD will offer a lot better Xbox integration, but I don't see it gaming in any significant way.

  8. UPSLynx
    The Dean of Computer Graphics

    You know, it's almost astonishing to me just how bad the gaming market is for smartphones. The G1 and iPhone share, in my opinion, a very mediocre game market. Sure, there are a few gems and geniunely fun games to play, but you're all right in saying how much lost potential is there.

    'Cell Phone Games' have always been something that I wince at when I hear. I've never been convinced that there are good games out there. But now with powerful smartphones, there are few reasons why developers should not have upped the ante.

    And Phone developers should definitely be helping to usher in such a change.

  9. Snarkasm
    The Photographer.

    There's one pretty decent reason cell phone games aren't AAA titles -

    Battery life.

  10. Chris White
    Polygons

    That's a really, really good point Snarkasm, hadn't thought about that.

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